Category Archives for "Marketing Strategy"

Jul 11

5 Tactics to Market your Credit Union this Year

By admin | Credit Union

Credit unions, just like any organization or financial institution, need to have a marketing strategy in place in order to survive and to attract additional members. Marketing might not seem like something that is as crucial to credit unions as it is to other businesses and companies. However, with the competition that’s getting tougher and…
Continue reading
Jun 15

How to Grow Membership in Credit Unions

By admin | Credit Union

New companies offering financial services are continuously growing in number, and this means that the number of competitors of credit unions is also increasing. This is when credit unions feel the need to adapt new strategies in order to sustain their membership for the long term. This is not that easy especially for the smaller…
Continue reading
Jun 13

5 Ways to Generate PR for your Credit Union

By admin | Credit Union

When talking about public relations, it means more than just facilitating and managing the flow of information between credit unions and the stakeholders. Public relations is more of a communication process that recognizes and analyzes the public opinion, letting key audiences get engaged and keeping them informed, building relationships that are mutually beneficial to both…
Continue reading
Jun 06

Strategies to Grow Your Credit Union Membership

By admin | Credit Union

Credit unions face insurmountable challenges as they try to achieve growth and become a strong organization. But, there are successful strategies that can help in achieving sustained and innovative growth. For smaller credit unions, these goals are a bit more difficult to achieve, but despite the difficult competitive environment, many credit unions have been able…
Continue reading
Jun 01

Millennials Are the Key to Credit Union Growth

By admin | Credit Union

With the growth of credit unions, millennials are being recognized as a key driver and a target market for their sustained development. This is according to a study by TransUnion. In the first quarter alone of 2016, 25 percent of the entire credit union members were actually millennials. This is already a significant increase from…
Continue reading